Partner playbook
The PSP method
2LRN4's full sales method, for partners selling security awareness to their own customers. From prospect to signed deal.
- ✓Prospecting and finding the right decision-maker
- ✓Booking the meeting and handling objections
- ✓Needs analysis (CNA): questions that sell
- ✓Presenting to the need (shoelacing)
- ✓Soft, brave and consultative closing
- ✓The decision-making process up to signature
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PSP
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